A primary motivation for writing Change with Confidence was to build people's skills and confidence to successfully lead change. The more people the better. This goal has shaped my approach to marketing. Every opportunity to promote my thinking and my book is a good one.
I was thrilled when Soundview approached me to partner on a new product offering with the tag line "Reach More. Teach More." SoundviewPro is an online open-enrollment academy where courses are available to everyone including its half million subscribers around the world. I am excited by the prospect of many people in different countries watching my course at the same time.
This teaching delivery format is called Massive Open Online Courses (MOOCs) and is being offered by more and more universities and private learning organizations. It has sparked debate in education communities and attracted the attention of the New York Times, The Wall Street Journal and Forbes.
My change management course will include strategies, stories, observations, approaches and tactics. It will also offer interactive elements such as questions, quizzes and and follow-on exercises. Each module will be ten to fifteen minutes totaling three hours of content.
I will be filming Change with Confidence U in Philadelphia in mid-November. I am looking forward to once again work with Ursula and Andrew from Soundview. Also it will be exciting and challenging to design learning in a new medium. This is a personal growth opportunity.
Soundview's aspiration for SoundviewPro is "to permanently change how people and organizations grow their skills to succeed." That's music to my ears and I am eager to write my new song.
Phil
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