|Charlie, my accomplice|
Traditional layouts included blocks of text that were hard to scan - they looked like work. Highly illustrated books were fun but difficult to navigate. What struck me was that a book was either easy or hard to navigate - there was no middle ground.
|Phil, looking inconspicuous|
- Titles need to stand out - they are the key navigation markers
- White space is good - the less on a page the easier it is to navigate
- Elements need to balance - lopsided pages look wrong
- Icons are effective signposts - too many are confusing and gimmicky
- Text boxes prioritize content if used sparingly - too many are confusing
- Different fonts and text sizes communicate order - too many are confusing
- If pages aren't inviting and easy to digest, they need to be simplified
...not in my genre
Now, I find myself assessing the layout of every book I pick up: Where is my eye directed to? Is there a logical order to the page? Is it easy to navigate? The biggest question, however, is 'Do I want to keep on reading?'